iFieldSmart Technologies, LLC (“iFieldSmart,” “Company,” “we,” “our,” or “us”) respects your privacy and is committed to protecting the information entrusted to us. This Privacy Policy explains how we collect, use, process, disclose, and protect information when you access or use our websites, applications, software platforms, products, artificial intelligence (“AI”) capabilities, reality capture technologies, and related services, including but not limited to iFieldSmart, Lens360, and related AI-powered construction workflow solutions (collectively, the “Services”).
This Privacy Policy also explains your rights and choices regarding your information and describes how we handle customer data in connection with our AI-assisted construction technology platform.
By accessing or using the Services, you acknowledge that you have read and understood this Privacy Policy.
1. Scope of This Privacy Policy
This Privacy Policy applies to:
- Our websites and web applications
- Mobile applications
- AI-powered products and services
- Lens360 reality capture workflows
- 360° photo documentation services
- BIM and construction intelligence workflows
- Observation reporting workflows
- Customer support interactions
- Sales and marketing communications
- Integrations and APIs provided by iFieldSmart
This Privacy Policy does not apply to third-party applications, websites, or services that may integrate with the Services but are not controlled by iFieldSmart.
Where iFieldSmart provides Services to an organization or enterprise customer, that organization may act as the data controller for certain information processed through the Services, and iFieldSmart may act as a service provider or data processor on behalf of that organization.
2. Information We Collect
We may collect the following categories of information depending on how you interact with the Services.
A. Account & Contact Information
Including:
- Name
- Company name
- Email address
- Phone number
- Job title
- Business address
- Account credentials
- User profile information
B. Project & Construction Data
Including:
- Construction project information
- Project documentation
- BIM files and related metadata
- Drawings and specifications
- RFIs, submittals, punch lists, and workflows
- QA/QC documentation
- Construction schedules
- Observation reports
- Coordination reports
- Inspection records
- Uploaded project files and attachments
C. Lens360 & Reality Capture Data
Including:
- 360° images and panoramas
- Photos and videos
- Drone imagery
- Geolocation and mapping data
- Visual site documentation
- Time-stamped field captures
- Existing conditions documentation
- AI-generated observations associated with imagery
D. AI Interaction Data
Including:
- Prompts submitted to AI-enabled features
- Inputs and instructions provided to AI tools
- AI-generated outputs and responses
- Usage patterns related to AI features
- AI workflow interactions
E. Device & Usage Information
Including:
- IP address
- Browser type
- Device identifiers
- Operating system
- Access timestamps
- Log files
- Usage analytics
- Crash reports
- Authentication activity
- Feature usage metrics
F. Communication Information
Including:
- Customer support communications
- Demo requests
- Webinar registrations
- Marketing interactions
- Survey responses
- Feedback and testimonials
G. Cookies & Tracking Technologies
We may use cookies, analytics tools, and similar technologies to:
- Maintain sessions
- Improve platform functionality
- Analyse usage trends
- Enhance security
- Personalize user experience
- Measure performance
Users may manage cookie preferences through browser settings, though disabling certain cookies may affect platform functionality.
H. Analytics, Session Monitoring & Product Usage Analytics
- We may use analytics, session monitoring, and product usage analytics tools to understand how users interact with our websites, applications, AI-enabled features, Lens360 workflows, and related Services, in order to maintain, secure, and improve the Services, monitor performance, troubleshoot issues, and enhance user experience.
- These tools may collect information such as device and browser characteristics, IP address (which may be truncated or pseudonymized where practicable), access timestamps, session activity, clickstream and navigation behaviour, feature and workflow usage, performance metrics, crash and error reports, and authentication and log activity.
- We may use third-party analytics and session monitoring providers, which may include tools such as session replay, heatmaps, product usage analytics, and operational telemetry, and we require such providers to process information only on our behalf and in accordance with applicable data protection laws and our instructions.
- We may use aggregated or de-identified analytics and telemetry data to improve the Services, develop new features, optimize AI-assisted workflows, generate operational insights, and measure adoption and engagement, provided that such information is processed in a manner designed not to identify specific customers or individual users.
- We do not use analytics or session monitoring tools to sell personal information or to train public or shared AI models and where required by law we will obtain consent before deploying non-essential analytics or tracking technologies.
- Users may manage certain cookies and tracking technologies through browser settings or applicable consent management tools; however, disabling some analytics or cookies may affect the functionality or performance of the Services.
3. How We Use Information
We may use information collected through the Services for the following purposes:
A. Providing and Operating the Services
Including:
- Creating and managing accounts
- Providing platform functionality
- Delivering AI-powered workflows
- Enabling collaboration features
- Processing customer requests
- Supporting project management workflows
- Delivering Lens360 reality capture services
B. AI & Machine Learning Functionality
We use certain information to operate AI-enabled features and workflows within the Services, including:
- Construction document analysis
- AI-assisted observation reporting
- Construction intelligence workflows
- AI-powered search and retrieval
- AI-assisted field documentation
- Workflow automation
- Construction data organization
Important AI Data Usage Commitment
Customer data, project data, uploaded files, BIM models, construction documents, images, prompts, and related customer content are not used to train public or shared AI models.
Additionally:
- Third-party AI providers used by iFieldSmart are contractually restricted from using customer data to train public models where applicable.
- Customer data is not shared across customers for AI training purposes.
- AI processing is performed solely for delivering and improving the Services.
C. Service Improvement & Analytics
We may use aggregated or de-identified information to:
- Improve platform performance
- Develop new features
- Conduct analytics
- Measure adoption and engagement
- Improve workflow efficiency
- Enhance AI-assisted capabilities
- Generate industry benchmarking insights
Any such data will be processed in a manner designed not to identify individual customers or users.
D. Security & Fraud Prevention
Including:
- Monitoring unauthorized access
- Protecting customer environments
- Detecting abuse or misuse
- Maintaining platform integrity
- Preventing fraud and security incidents
E. Communications
Including:
- Transactional notifications
- Service announcements
- Customer support responses
- Product updates
- Security notifications
- Marketing communications (where permitted by law)
Users may opt out of marketing communications at any time.
F. Legal & Compliance Purposes
Including:
- Complying with legal obligations
- Enforcing agreements
- Protecting legal rights
- Responding to lawful requests
- Resolving disputes
4. AI & Responsible AI Practices
iFieldSmart provides AI-assisted features intended to support construction workflows and operational efficiency.
AI Limitations
AI-generated outputs may contain inaccuracies, omissions, incomplete information, or incorrect interpretations.
Accordingly:
- AI outputs are assistive in nature
- Human review and verification remain required
- AI outputs should not replace professional judgment
- Users remain responsible for validating outputs before relying on them
iFieldSmart AI and Lens360 AI features do not replace:
- Licensed architects
- Engineers
- Construction professionals
- Safety professionals
- Compliance reviewers
- Human QA/QC processes
Human Oversight
Certain workflows may involve human review, operational oversight, or expert validation processes depending on the service or workflow type.
Responsible AI Commitment
iFieldSmart is committed to responsible AI practices including:
- Customer data protection
- Human oversight
- AI transparency
- Security monitoring
- Responsible deployment
- Controlled AI access
- Risk mitigation
- Ongoing platform governance
5. Third-Party AI & Technology Providers
iFieldSmart may utilize trusted third-party providers to support AI and platform functionality, including cloud infrastructure, AI model providers, analytics platforms, and workflow processing providers.
Such providers may include:
- OpenAI
- Anthropic
- Cloud infrastructure providers
- OCR and document processing providers
- Data storage and analytics vendors
These providers are engaged subject to contractual, technical, and operational safeguards designed to protect customer information.
6. Customer Data Ownership
Customers retain ownership of their project data, uploaded files, BIM models, construction documentation, visual captures, and other customer-provided content processed through the Services.
Customers grant iFieldSmart a limited license to host, process, transmit, analyze, and use such data solely for:
- Providing the Services
- Supporting requested functionality
- Maintaining platform operations
- Delivering AI-assisted workflows
- Improving platform performance
- Security and operational purposes
This limited license does not transfer ownership of customer content to iFieldSmart.
7. Lens360 Visual Data Handling
Lens360 workflows may process visual construction data including:
- 360° imagery
- Site photography
- Video captures
- Drone imagery
- Spatial documentation
- Existing conditions documentation
Such data may contain sensitive or confidential project information.
Customers are responsible for:
- Ensuring lawful collection of visual data
- Obtaining necessary permissions and authorizations
- Complying with applicable laws and regulations
- Avoiding unlawful or unauthorized capture activities
iFieldSmart processes visual data solely to provide contracted Services and related functionality.
De-identified or anonymized visual data may be used for platform improvement, analytics, or AI optimization purposes where permitted by law and contract.
8. How We Share Information
We do not sell customer personal information.
We may share information in the following circumstances:
A. Service Providers & Subprocessors
With vendors and providers supporting:
- Hosting
- Storage
- Security
- AI processing
- Analytics
- Customer support
- Communications
- Infrastructure operations
B. Enterprise Customers
If you access the Services through your employer or organization, certain account or usage information may be visible to authorized administrators associated with that organization.
C. Legal Requirements
We may disclose information where necessary to:
- Comply with applicable law
- Respond to legal process
- Protect rights or safety
- Prevent fraud or abuse
- Enforce agreements
D. Corporate Transactions
Information may be transferred as part of:
- Mergers
- Acquisitions
- Financing transactions
- Corporate restructuring
- Asset sales
9. Data Security
iFieldSmart maintains administrative, technical, and organizational safeguards designed to protect information against unauthorized access, disclosure, alteration, or destruction.
Security measures may include:
- Encryption in transit
- Encryption at rest
- Access controls
- Authentication controls
- Security monitoring
- Audit logging
- Role-based access management
- Network security controls
- Logical customer environment separation
While we implement commercially reasonable safeguards, no system can be guaranteed completely secure.
10. Data Retention & Deletion
We retain information for as long as reasonably necessary to:
- Provide the Services
- Fulfill contractual obligations
- Maintain business operations
- Comply with legal obligations
- Resolve disputes
- Enforce agreements
Customers may request deletion of certain project data or account information subject to:
- Contractual obligations
- Operational requirements
- Legal retention requirements
- Security and backup limitations
Retention periods may vary depending on:
- Service type
- Customer agreements
- Regulatory obligations
- Operational requirements
11. International Data Transfers
iFieldSmart may process and store information in the United States and other jurisdictions where we or our service providers operate.
Where required, we implement safeguards intended to support lawful international data transfers, including contractual protections and appropriate security measures.
12. Your Rights & Choices
Depending on applicable law, users may have rights relating to:
- Access
- Correction
- Deletion
- Data portability
- Restriction of processing
- Objection to processing
- Marketing opt-outs
Requests may be submitted using the contact information provided below.
13. Compliance & Regulatory Commitments
iFieldSmart may support compliance efforts relating to:
- GDPR
- CCPA/CPRA
- Enterprise privacy obligations
- Industry-standard security practices
- SOC 2-related controls
- ISO-aligned operational practices
Compliance obligations may vary depending on the Services used and contractual arrangements.
14. Children’s Privacy
The Services are intended for business and professional use and are not directed to children under the age of 18.
We do not knowingly collect personal information from children.
15. Updates to This Privacy Policy
We may update this Privacy Policy from time to time to reflect:
- Changes in Services
- Technology updates
- Legal or regulatory changes
- Operational improvements
Where legally required, we will provide notice of material changes.
Continued use of the Services following updates constitutes acceptance of the revised Privacy Policy.
16. Contact Information
iFieldSmart Technologies, LLC
- 19940 Smith Circle, Ashburn, VA 20147, USA
- clientrelations@ifieldsmart.com